FRIDAY NIGHT LIGHTS COMPETITION FOR FITTEST IN VALLEY

The best athletes in the area vie for a shot at becoming the “World’s Fittest Man” and “World’s Fittest Woman” with CrossFit Scottsdale

Scottsdale, AZ (February 14, 2011) – Every Friday night for six weeks starting on March 18th at 6pm, CrossFit Scottsdale will present FRIDAY NIGHT LIGHTS. More than 100 athletes are expected to compete at CrossFit Scottsdale in front of large crowds to complete a grueling and near impossible physical challenge in hopes of securing a spot at the 2011 National CrossFit Games in Los Angeles and a shot at the title of “World’s Fittest Man” and “World’s Fittest Woman.”

Anyone (not just CrossFit athletes) can try out for these competitions. Registration begins February 15th. The cost to participate in the competition for the entire six weeks will be $99, or you can choose to compete on a weekly basis for $25. Go to www.crossfitscottsdale.com for more information. Prizes will be awarded to top performers in each category. The public is welcome to cheer on these athletes and special guests Vice Mayor Robert Littlefield will be at the Friday Night Lights CrossFit Games Qualifier opening ceremony on March 18th and Mayor Jim Lane will be there for the final event April 22nd.

CrossFit Founder and CEO Greg Glassman has raised two goals for the CrossFit Games process. He wants to find the fittest man and woman in the world, while making the process as inclusive as possible. In his words, the goal is to “dig to the bottom of the well, and come up with the best. Participating in FRIDAY NIGHT LIGHTS is the first step in this intense and extensive process.

CrossFit Scottsdale is located in Scottsdale, Arizona and is the largest in terms of membership in the state. As a CrossFit affiliate, CrossFit Scottsdale promotes overall fitness with workouts that boost athleticism by increasing endurance, stamina, strength, flexibility, power, speed, coordination, agility, balance and accuracy. Along with plyometrics and Olympic lifts, CrossFit blends pulling, pushing and swinging weight to create a workout regime that continually challenges its members. CrossFit Scottsdale, powered by Kayyem Fitness is located at 14885 N. 83rd Place, Suite #102, Scottsdale, AZ 85260.

GO TO FACEBOOK TO LEARN MORE AND SEE COMPETITORS and LATEST NEWS: http://www.facebook.com/FridayNightLightsPresentedbyCrossFitScottsdale

For Media Inquiries or to cover this event please contact:

Najla Kayyem

GYM 480.922.3253 // CELL 760.333.9451

Email

www.crossfitscottsdale.com

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